Marketing, BA (Hons)

Course summary

Master multi-channel marketing strategies and campaigns and take your career to the next level.Our course is designed to develop practical skills and knowledge in marketing, underpinned by business and digital know-how. You will stay one step ahead of the competition by applying your new marketing skills and knowledge of emerging digital technology to practical work-based projects to create effective and successful cross-channel campaigns and strategies. This approach will give you demonstrable industry and digital experience, invaluable when applying for future marketing jobs.Why Study with us

• Develop hands on experience and a strong marketing portfolio, showcasing your creative problem-solving and strategic thinking skills.

• Explore new and emerging marketing technologies, such as data-driven services, augmented reality, voice assistants and chatbots.

• Devise campaigns in response to real briefs set by our industry partners, working alongside creative students from across the University.

• Enhance your knowledge of the key theories and concepts of marketing to supplement your real-world experience.

• Gain knowledge and hands on experience working with creative design students and staff.

• Meet and network with guest speakers who are experienced marketers working for well-known brands.

You can find more information about the content of the BA (Hons) Marketing course at https://norwichuni.ac.uk/ba-hons-marketing/